Tuesday, January 22, 2008

Putting Money Where The (Hungriest) Mouth Is, Or How Athens Is Feeding Her Poorest


I am happy to be able to post some very good news today from Greece, which actually cheered me up immensely: basically, a scheme has been initiated enabling the poorest in Athens to be able to shop for the necessities of life - all for free!

I actually heard about it on the BBC news this afternoon, but am happy to post the opening to an online story "No cash, no cards? No problem" on the subject by Kathy Tzilivakis for the Athens News:

At first glance it looks like any other supermarket. Housewives, senior citizens and couples with young children busily browse aisles stacked high with brand-name products, filling their shopping carts with cornflakes, fresh milk, eggs, canned foods, frozen vegetables, soft drinks, diapers, shampoo and cleaning supplies.

But look closer, and you'll spot the difference.

There are no cash registers. Not even a debit card machine. In fact, all money transactions are prohibited.

"You can't buy anything here with money," said the store manager, Panos Lendaris. "We're not allowed to take any money."

Thanks to a joint corporate social responsibility venture between Europe's largest retailer, Carrefour, and the municipality of Athens, some 200 jobless and working poor in Athens are now doing their weekly grocery shopping for free at the new Sofokleos St supermarket. The products lining the shelves are surplus stock that have been provided free of charge to Carrefour from its suppliers.

"Caring for those people who are deprived of even the basic necessities of life is a central pylon at the municipality," said Athens Mayor Nikitas Kaklamanis. "The creation of this new grocery store is evidence of the benefits that can arise when local government cooperates with the private sector and when the guiding principle is social welfare and progress."

The 200 recipients are entitled to shop for between 100 and 350 euros' worth of products at the Sofokleos St supermarket every month. The amount, which has been set by the municipality's social welfare office, depends on the recipient's financial situation. Low-income families with three or more children, for example, are entitled to spend the maximum 350 euros each month.

You can read the rest of this heartening - yes, heartening, you read that right! - news story here.

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